Skincare: Why Less is More

We have all heard and seen countless videos of infamous 25-step or 30-step skincare routines. That is surely a lot of products to put on our face. With so many layers of product one on top of the other, is there really any way the final layer even gets close to touching the surface of our skin? In today's edition, we are going to introduce you to the new age of skincare which is all about " less is more".

Over the last couple of years, consumers have been taking charge and educating themselves about what they put on their skin. Things like hyaluronic acid, vitamin C, retinol, niacinamide, and more have become household names to almost everyone interested in skincare. Many beauty brands and followed suit and labeled products with just their chemical names. Many of these chemical ingredients, although promising great results, are numbered in the hundreds, and cannot possibly be used all in combination. Realistically, a 25-step or 30-step skincare routine is just not sustainable and beneficial in the long run.

But don't worry, this blog is not all bad news! In January, nooii is coming to you with exciting news. We are launching new products! With a guiding idea of “less is more” we are going back to the basics - minimal ingredients, minimal upkeep but maximum result. And of course, rosehip oil remains our hero ingredient because it is just that good! Hydration, moisturization, exfoliation, collagen boosting, sun damage protection, hyperpigmentation reduction - how one ingredient does it all, we don't know, but that is exactly why rosehip oil is our hero ingredient.

So mark your calendars for January 2022 because nooii is coming to you with new products that will change the way you see skincare and body care.